The conclusion was that each subscriber to an MMO blog was worth $18.42. This was especially exciting to me, as a new blogger, because it enabled me, at least in a round about way, to get some notion of what THIS blog is currently worth. Let’s do some math…

Assuming each subscriber is worth $18.42, all I had to do was take the number of subscribers to KillerIncome.net and multiply by $18.42. As you can see, I have exactly one subscriber – forget for the moment that it is probably me – and if I multiply 1 subscriber x $18.42 = $18.42, I can conclude that this blog is worth $18.42! Astounding.

But you may be wondering why I am so excited about this seemingly insignificant revelation. Well, mainly because $18.42 is about $17.46 more than I originally thought this blog was worth. How would you like to have an asset that was worth seventeen times what you thought it was worth. Let’s say your house, for example. Maybe you thought your house was worth 300k; if it were worth seventeen times this amount, your house would be valued at just over five million dollars! Holy crap, right?

Also, now that I can estimate that this blog is worth over eighteen dollars, all I need to do is build one-thousand more blogs with one subscriber each (it really didn’t take me that long) and I’ll make eigthteen grand. I’ll be able to buy a Saturn. Wow! Just think once I’ve replicated my success 10,000 times – now you’re talking about real money. Is this possible? You betcha!

All kidding aside, the post by Mark was pretty cool and fun to read, but as I said in my previous post about why I consider organic search engine traffic to be superior to RSS subscriber traffic, I think creating blog valuations solely based on subscriber count is a flawed way of estimating blog value – no matter what niche the blog is in. Suppose you had two similar blogs for sale. Blog A has 23,000 RSS subscribers and makes 5k per month, while Blog B has 200 RSS subscribers and makes 6k per month. Personally, I would prefer to own Blog B because B’s income, presumably, comes from organic search engine traffic, which is easier to sustain, easier to monetize, and more independent of the blog owner.

So, how much do you think your blog is worth and why? Check out Mark’s post over at 45n5.com to see what some other make money online blogs are being valued at. And while you’re doing that, I’ll be taking my $18.42 to the bank!

Another idea that I have read on other people’s blogs is to do something unique and creative – basically, to think ‘Outside the Box’. Well, this is certainly one I haven’t seen before. My idea is to let other blog owners advertise for free on this blog. You heard me right – advertise for FREE!

The first question you may be asking yourself is:

Why would I want to advertise – even for free – on such a new blog? It can hardly be receiving any traffic. Well, that’s true, but this site still gets about 10-15 unique visitors per day. In addition, I post frequently and fully expect that my daily visitors and RSS subscribers will increase during the time you are advertising on this site. Perhaps they will increase dramatically and you will be the beneficiary of this.

How long will this last? Again, I haven’t thought that much about it, but at least a couple months. If I like you and your blog, maybe I’ll just keep your advertisement up indefinitely. Maybe this site will become bigger than John Chow’s head and then you can say that you are paying NOTHING to have your banner on such a popular and heavily trafficked site.

What type of advertisement can it be? It must be a 125×125 banner ad ONLY. It will go into rotation with the other 125×125 banners to the right.

How many free advertisers will I allow? Well, three of the existing ads are my affiliate programs (which I want to keep up), but I could add a third row of three 125×125 banners, so six free advertisements in all.

How is it going to work, what are the details? I am just kind of cooking them up as I go along, but here is what I have come up with so far. In order to advertise on this blog for FREE, you must do the following:

1) Leave a useful comment below this post having something to do with this blog. It must be a few sentences long and may be either a comment related to a recent post, constructive criticism, or something of that nature. Include your link so I can check out your blog.

2) Join my RSS Feed

3) Add KillerIncome.net to your BlogRoll

4) Send an email to killerincome @ yahoo.com with the subject: Advertise for Free

I will determine which six advertisers I allow to advertise for free on KillerIncome.net by how accurately you follow the above instructions, how useful I find your blog, and how detailed the comment(s) are that you leave on this blog.

Once you are selected, you must provide the URL of your 125×125 banner (please host this on your site) via email, as well as the URL that you would like your advertisement to link to.  One final note: sites that promote hatred, pornography, gambling, or drugs will not be considered.

Happy Advertising!